Build your own New Mexico ice cream sundae at Eastern State Fair


October 5 event invites people to enjoy local ice cream, nuts, and dessert sauces

(LAS CRUCES, N.M.) – New Mexico Department of Agriculture wants to make you a deal: you buy the local ice cream, and we’ll provide the New Mexico nuts and sauces to help you create a truly local ice cream sundae.

People are invited to come to Southwest Dairy Farmers’ Ice Cream Parlor, located in the middle of the Eastern New Mexico State Fair (ENMSF) grounds, on Saturday, October 5, from 4 to 6 p.m.  Simply purchase a scoop or two of ice cream, and NMDA will provide the pecan, peanut, and pistachio pieces to toss on top, as well as the New Mexico-made syrups for drizzling.

“We want to show people the quality of food being produced here in the state,” New Mexico Secretary of Agriculture Jeff Witte said.  “From the ice cream made with New Mexico milk, to the nuts grown here, to the dessert sauces being made in commercial kitchens across the state – nothing tastes better than when it’s fresh and local.”

This is the second year NMDA has had a presence at ENMSF.  Like last year, NMDA set up its New Mexico Country Store in the building adjacent to the Ice Cream Parlor.  The Country Store features foods from around the state, including salsas, jerky, jams and jellies, honey, nut brittles, and more.  It opens daily at the same time as the fair itself and closes when foot traffic slows in the late evening hours.

The Country Store is being operated by the Roswell Pecos Valley Rotary Club.  A portion of store sales will benefit the club’s community service projects, which include providing college scholarships to area high school seniors and helping victims of domestic abuse.

For more information about NMDA, please visit our Facebook page.  For more information about the Roswell Pecos Valley Rotary Club, please visit the club’s Facebook page.